When we think of privacy in business, we tend to think of our customers. That might come by giving them a confidential portal to make purchases of their own accord, while keeping their user and financial data safe. Of course, that’s not just a nice convenience you extend to them, but baked into law as a matter of necessity.
Still, often companies that know how to be discerning are those that can be trusted. But what about your staff? After all, not every staff member wants to be the face of your firm, nor do they want to be distracted while just trying to do their jobs.
So where should you begin? In this post, we believe that the following practices may assist you:
Consider Exposure To The Public
Depending on the type of business you run, some staff members might naturally be more public-facing. For example, salespeople or customer service representatives can’t really opt out of not talking to the public, it’s obviously part of the job. However, not every employee wants that level of exposure.
A thoughtful approach here is to consider who truly needs to engage with the public and who would prefer to stay behind the scenes. This way you don’t have to dictate that the person who works in the back of the storefront is going to secure that sale, or a chef isn’t going to take an order when other waiters are occupied. Public exposure isn’t necessarily a punishment, but it’s good to let people have appropriate boundaries. It could even be as simple as making sure your ground floor office uses Metro Tint - DFW Window Tinting to retain some of their privacy from the passing public.
By Default, Opt Them Out Of Your Social Media Marketing
Sure, it usually seems pretty harmless to take a few photos of your staff during a team event or working hard in the office, perhaps posting them on social media. But before you do, ask yourself - do they really want to be a part of your marketing efforts?
Some employees appreciate the recognition, but others may prefer to keep their work life separate from their online presence which is totally valid. To respect this, it’s a good idea to opt employees out of your social media campaigns by default. You can always offer the option for those who would like to participate, but making it an opt-in rather than an opt-out process ensures that no one feels pressured, and that you don’t use anyone’s image for marketing purposes. Sure they work for you, but you don’t own them, and it’s important to act that as you understand it.
Keep Headshots & Personal Info Secure
Headshots and sensitive info can be important, for example you may use them in ID cards to access your building. But limiting access to HR personnel or managers can help reduce the risk of misuse or accidental sharing. In some cases, even employees’ titles or departments can be sensitive information, depending on the nature of your business, and so making sure this is properly held with the same integrity as your other essential data, like personal data, is key.
With this advice, we’re sure you can secure your staff privacy in the best way.
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